Global Business in the Digital Age and Post-COVID-19
5th International Conference East China University of Science & Technology - University of San Francisco
Digital technology has profoundly reshaped global business. Not only has it accelerated the process of firm internationalization but also facilitated inter-firm cross-border cooperation. However, for the global top 100 digital multinationals, only 41% of their total assets are located overseas, compared with 65% for traditional multinationals, showing a considerable difference between these two groups. In terms of sales, 73% of digital multinationals' sales are overseas, compared with 64% for traditional multinationals. Furthermore, technological competition has intensified across national boundaries. However, the increasing geopolitical tensions and the rise of nationalism have led many countries to restrict the use of digital technology, thereby limiting the flow of information and cross-border business activities.
With the Covid-19 Pandemic and its impact on business digital transformation, companies face new opportunities and challenges in the global arena. How can they deal with the precarious changes and achieve sustainable international growth? What are the characteristics of effective business models in today’s global business environment? These issues will be extensively discussed during the 5th ECUST & USF International Conference to be held virtually on June 12-13, 2021 (North America Pacific Standard Time: June 11-12). The Conference will provide a platform to exchange views on various business challenges and solutions in today’s environment. During the two-day conference, there will be a variety of sessions/activities, including keynote speeches, academic and industry dialogues, an education leaders’ forum, regular and special paper sessions, etc. We sincerely welcome scholars, education leaders, industry executives, entrepreneurs, and policymakers to participate in our discussions.
The Conference is dedicated to providing a platform for participants to communicate with each other. All topics on global business are welcome, particularly those focusing on the impact of digital transformation and COVID-19.
Keynote Speeches sponsored by AIB Asia-Pacific Chapter
Marjorie A. Lyles Florida International University (to be confirmed)
JT Li Hong Kong University of Science and Technology
Executive Panel Keynote Speaker:
Dantley Davis Chief Design Officer, Twitter
Abstracts & Papers
This Conference includes both Chinese and English sessions. We invite participants to submit papers or abstracts, preferably related to the conference theme. For abstract submissions, you will need to provide a ONE-page extended summary (Chinese or English) addressing the
following and other related issues:
☐ Research Purpose
☐ Research Design/Research Methods
☐ Research Findings
☐ Practical Inspiration
June 11-12, 2021 US Pacific Standard Time
六月 12-13号, 2021, 中国时间
East China University of Science and Technology, Shanghai
5th ECUST & USF International - Firm Internationalization in the Digital Age